Previewing Apple’s 2Q25 Earnings

Hello everyone. The news flow isn't taking a break. The ongoing Epic Games vs. Apple legal battle in the U.S. took a sharp turn against Apple. There is a lot to discuss from the court ruling involving anti-steering. The timing for having that discussion isn't great though with Apple earnings on our doorstep.

Here's the game plan:

1. We will go forward as we were with preparing for and then reviewing Apple's earnings. In today’s update, we will preview the release. Apple plans to release earnings tomorrow (Thursday) after market close. The report usually comes out at 4:30 PM ET.

2. In order to go over Apple's earnings on a timely manner, Thursday's update will come out early Friday (ET).

3. We will talk about the ruling early next week (i.e. Monday). Depending on what Apple reports on Thursday, we will then circle back to reviewing earrings later next week.

Earlier today, Alphabet / Google CEO Sundar Pichai testified in court, as part of Google’s antitrust remedies phase, that Google hopes to integrate Gemini with Apple Intelligence (iPhones) in 2025. The timeline makes a WWDC unveiling possible. This disclosure comes at a good time as we just discussed in yesterday’s update why Google needs such integration.

Become a member to continue reading today’s update. Already a member? Read the full update here.

An audio version of this update is available to members who have the podcast add-on attached to their membership.

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