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Elon Musk Goes After Apple…Again, Revisiting the Apple/Parler Controversy, Apple vs. Twitter (Daily Update)

We kick off today’s update with Neil’s thoughts on Elon Musk going after Apple yet again. The update then turns to the Apple/Parler controversy from 2021 which provides insights as to how Apple is approaching Musk’s Twitter. We conclude with what Neil suspects is actually going on between Apple and Twitter as it pertains to the App Store.


Hello everyone. Let's jump right into today's update.


Elon Musk Goes After Apple…Again

Back on October 27th, Elon Musk officially bought Twitter. For the past month, there has been a nonstop stream of chaos and surprises come from Musk and his small group of friends brought in to come up with a working strategy for the company.

While Musk has made plenty of unforced errors out of the gate - primarily by moving way too fast - the broader strategy of Twitter betting on paid subscriptions makes sense. (Musk needs to think much broader than just $8/month for what amounts to fake verification.) Ad-funded business models have come under pressure due to the economy and competitive forces. Revenue diversification would be a long-term positive for Twitter.

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